About Me

Reinhardt van Rooyen

Engineering executive with 18+ years building scalable cloud and AI-driven platforms across enterprise and high-growth environments. Based in Cape Town, South Africa.

Currently Director of Engineering at CoEditor. Previously Software Development Manager at Amazon Web Services (AWS), leading the EC2 Control Plane, AWS Management Console, and Generative AI initiatives.

Engineering and technology

Core Expertise

Deep hands-on systems architecture combined with proven leadership of cross-functional engineering organizations.

AI Platform Strategy

Custom LLM agentic development, RAG architectures, AWS Bedrock & SageMaker. Built LLM-powered EC2 instance discovery agent achieving 95%+ accuracy.

Distributed Systems

Mission-critical cloud infrastructure at AWS scale — EC2 Control Plane, high-availability distributed systems, multi-region deployments.

Engineering Leadership

Led multi-disciplinary teams across three domains at AWS. P&L oversight, strategic hiring, mentorship, and promotion of senior technical talent.

Cloud Architecture

Multi-cloud strategy across AWS, Azure, and GCP. Cloud cost optimization, platform engineering, and large-scale platform modernization.

DevOps & SRE

Established multi-region automated CI/CD pipelines reducing deployment friction by 70%. Managed 99.95%+ uptime SLAs.

Product & Revenue

Owned AWS Management Console generating $430M+ annual revenue. Led $100M+ ARR cross-org AWS Marketplace integration.

Experience

Director of Engineering — CoEditor

2026 – Present

Executive leadership of four cross-functional engineering teams, defining the technical vision and architectural standards for a next-generation AI-integrated publishing platform.

AI Strategy & Execution

Spearheaded tiered AI ecosystem including automated customer support agents and high-accuracy moderation systems using LLMs.

Scalable Architecture

Designed highly distributed social networking and commenting architecture ensuring low-latency performance for large-scale user engagement.

FinTech Integration

Architected and deployed custom CRM with deep Stripe integration, scaling to support 120,000+ active subscribers.

Experience

Software Development Manager — Amazon Web Services

2020 – 2025

Strategic leadership of mission-critical engineering teams across the core EC2 Control Plane, AWS Management Console, and Generative AI initiatives.

EC2 Control Plane

Directed the mission-critical EC2 Control Plane Capacity team, ensuring high availability and scalability for one of the world's largest distributed systems.

AWS Console & Revenue

Owned the global AWS Management Console experience, directly generating $430M+ in annual revenue and serving over 1M unique weekly customers.

Generative AI Innovation

Spearheaded design and deployment of an LLM-powered EC2 instance discovery agent using AWS Bedrock, achieving 95%+ accuracy.

Technology

Technical Skills

Languages

TypeScript · JavaScript · Python · Java · Kotlin

Cloud Platforms

AWS (EC2, Bedrock, SageMaker) · Azure · GCP

AI & Data

AI Agent Systems · RAG Architectures · Custom LLM Development · AWS Bedrock

Architecture

Distributed Systems · Microservices · Event-driven · Multi-cloud

DevOps

CI/CD Pipelines · Kubernetes · Terraform · SRE Practices

Leadership

Technical Strategy · P&L Oversight · Strategic Roadmapping · Engineering Culture

Education

University of Cape Town

  • MSc Computer Science

    Thesis: A Transaction Assurance Framework For Web Services (2005–2007)

  • BSc (Hons) Information Technology

    University of Cape Town (2004)

  • BSc Information Technology

    University of Cape Town (2001–2003)

  • TOGAF Certified

    The Open Group — Enterprise Architecture Framework (2007)

Get in touch

Available for senior engineering leadership roles, advisory engagements, and consulting on cloud architecture and AI platform strategy.
reinhardt@rvit.co.za